Over the last few years, accountants and bookkeepers have had to evolve their firms rapidly to adjust to ever changing factors. Compliance is becoming more complex and digital with the implementation of Making Tax Digital, client expectations are increasing with a shift towards a digital relationship and the workforce is seeing a once in a lifetime generational shift that brings a change of skills that focus on technology rather than technical. Whilst digital and cloud technologies are driving these behaviours, only a small number of progressive firms have a digital or technology strategy in place to ensure their future. In this keynote session, Steve Cox, Business Intelligence Director at IRIS will be joined by forward-thinking firm leaders to explore how firms can stay ahead of the curve by leveraging cloud technology to simplify compliance, streamline workflows, and future-proof their firms. Attendees will gain exclusive insights into the addressing the challenges of today, tomorrow and beyond, by enabling firms to deliver high-value client services efficiently in an increasingly complex profession. Key takeaways include insights into how progressive firms technology strategies, a practical look at what's next in the vendor space over the next 2-3 years and how IRIS Elements is already equipping firms for success in this new digital era.