Speakers

Amy Cannon brings a unique perspective to the stage, combining her experience as a former accountant with her current role as Product Marketing Manager for reporting and insights at Xero. Her background in sales has given her a deep understanding of how accounting and bookkeeping firms can leverage technology to drive growth, enhance client services, and free up capacity for more value-add advisory services from all levels of practice staff. She's passionate about ensuring Xero continues to evolve, creating better experiences for both advisors and their clients.