Speakers

Fatima is a Senior Finance Manager at flinder, specializing in helping ambitious e-commerce startups and scale-ups navigate growth with best-practice finance operations and technology-driven processes. A judge for the UK E-commerce Awards, she brings deep industry expertise, having previously supported startups and SMEs as a Finance Expert at Deloitte Propel. Fatima originally trained as a management accountant in industry, gaining firsthand insight into business operations. This experience allows her to truly understand what clients need and value, ensuring they receive strategic financial guidance to scale effectively.