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Digital Accountancy Show 2024

Your front row seat to the future of accounting & finance.

16th & 17th April 2024, Evolution London



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How accountants can learn from Mercedes AMG F1 team

In this live chat Ian shares: How HPE are working with the Mercedes AMG Petronas formula one team. Hear how they are accelerating performance with new technology solutions partnering with HPE, from a core “software-defined data centre” to the edge of the business, running advanced analytics at the racetrack. The challenges and solutions that have helped the team to become more efficient and to get more value from their data. Pushing the limits of performance using HPE High Performance Compute and through adoption of “machine learning.”


1. 1. The evolution of technology and data in Formula 1


2. 2. Beginning the journey of using data


3. 3. The data collected from a Formula 1 car


4. 4. What's needed to interpret data


5. 5. Using machine learning and data & analytics


6. 6. The culture of a winning team


Ian Henderson, Chief Technologist, Hewlett Packard

Ian Henderson is Chief Technologist at HPE Hewlett Packard Enterprise where he is responsible for manufacturing after spending over 20 years as one of HPE’s most experienced enterprise architects. He has designed solutions for some of the largest and most critical applications for large corporations across Europe, Middle East & Africa. Ian now has responsibility for manufacturing industry in the UK and Ireland, working with customers on the development of new digital solutions and services. Ian is also the Chief Technologist covering the technology partnership between HPE and Mercedes AMG Petronas Formula One Team.


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